Office of Career and Technical Education

   

Business, Computer, and Marketing Education

Business and Marketing Education prepares students for entry into and advancement in jobs within business. It also prepares students to handle their own business affairs and become a productive citizen and consumer. To function and succeed in an electronic information society, Business and Marketing Education students must develop and apply competencies in business/marketing technology, practices and environments in conjunction with the US Secretary of Education’s Commission on the Achievement of Necessary Skills (SCANS) foundations and competencies.

Successful Business and Marketing Education programs should offer the following to the students:

  • Provide students an avenue for attainment of business/marketing skills and knowledge, and emphasize the need for advanced education and lifelong learning.
  • Increase students’ vocational technical and academic skills via integration of program competencies.
  • Promote character growth and development including human relations, good work habits, positive attitudes toward fulfillment of responsibilities and establishment of standards of ethical values.
  • Develop the skills of logical thinking, communication, problem solving and decision-making.
  • Provide preparation for immediate employment.
  • Promote student participation in the Career and Technical Student Organization related to the development of personal employability and leadership skills.
   

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